As one of five business units of Gruner + Jahr AG, G+J International Magazines comprises the global publishing activities outside the German and French markets of Gruner + Jahr. The international magazine portfolio comprises more than 200 titles in 28 countries, including the international activities of Motorpresse Stuttgart.

<b>Job:</b>
Varying and in many cases proprietary CMS solutions had been deployed in the various countries prior to the project start. This made the adaption and development complex and posed particular challenges; especially to small countries. The project objective was to implement a white label common platform (consisting of a CMS and a delivery platform), enabling all regional companies of G+J International Magazines to quickly and cost-efficiently develop a CMS-based online presence. The support of all common standards was a basic requirement, just like the integration of existing platforms and developments.

<b>Solution:</b>
silver.solutions realised the CMS part of the project based on the eZ Publish enterprise content management system. The overall editorial content of the respective websites is stored in eZ Publish.

The actual presentation is provided by a content delivery system based on Symfony framework which was realised in-house by Gruner+Jahr. In addition to the editorial content, the international G+J websites are complemented with extensive community functions, like feedback and surveys through the framework.

The content delivery system is constantly synchronised in real time with the eZ Publish CMS.

The combination of eZ Publish and Symfony offers G+J essential benefits. eZ Publish e.g. contributes all functions of an effective content management system, like e.g. version management, user administration and workflows to the project, while Symfony as the website framework allows for a more efficient and faster page delivery.
eltern international was the first project to be implemented based on the new platform. More websites followed. Meanwhile, a.o., GEO International was realised using the new platform.

E-Commerce

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